Friday, 23 January 2015
Nikki Sims Art- Brief
Please produce an eye-catching advert to promote Nikki Sims Art for the following:
One aspect of my business is to produce a tailored piece of art to suit a client's interior. For instance, at the moment I am working on a large mixed media painting for a previous client. I visited the client in her home and spoke to her about the images she liked and we discussed the feel of the room, the colours etc. The client wanted an abstract piece so I suggested a collaged, textured painting of birds on a wire.
I am keen to explore a new market, not just focussing on the domestic client. I would like to appeal to a corporate client, so advertising how I could meet with a client in their office and work with them to create a joint vision through the artwork I supply.
It is important that the images used and the colours, font etc. on the advert produce a strong consistent message. It should project quality, style and be very contemporary. I prefer neutral colours and love white and dark greys like on my website but I appreciate I may need your expertise on how maybe there could be a more striking accent colour to add some interest. Maybe an acid green, a pink or orange? Im not sure.
Recently for a small advert/card I used the image of a grey sofa against a white wall and superimposed a jpeg of my artwork against the wall. I am sure you could come up with something much better that suggests a very smart corporate interior (maybe for a magazine type industry, architect or high-end hotel?)
Should you need to use any jpegs you can use anything from my website which I can send you separately.
I have attached a few images which I feel may work in a larger office or foyer of a company/hotel. The two on the right are my 'signature style' but I have sent the others in case you need different colours or sizes although perhaps they are less illustrative of my brand.
Let me know if you need anything else to help you with your project.
Good Luck!
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